File DW-1991 // Operation Desert Storm

Ten to one against. Ten hours in front of a wall of fire. Not a single American flag draped over a coffin.

A true story · Feature film · $50M

File 01 // The Project

Not your run-of-the-mill war film

Declassified

A gritty tale spun from the sand and smoke of Operation Desert Storm. A sea of Iraqi armor, ten to one against a scrappy pack of U.S. Marines in Light Armored Vehicles, untested in the crucible of combat.

Leading the pack is Lieutenant Commander Eddie S. Ray, a gridiron legend turned battlefield commander. In the hellish landscape of Kuwait's burning oil fields, Ray calls the plays like he's back on the fifty-yard line.

For ten hours they dance with death, dodging tank shells and spitting fire. When the dust settles, 55 tanks are smoldering wrecks, more than 200 Iraqi soldiers are trading sand for prison cells, and not a single American flag is draped over a coffin.

0LAVs in Ray's unit
0Iraqi tanks destroyed
0Iraqi prisoners captured
0Hours of battle
0American lives lost in the battle

"There were battles that were bigger in the Gulf War, but none more important than this one."

Lt. Gen. Emil "Buck" Bedard, USMC

File 02 // The Story

Hell on earth, and a playbook

Classified information

For authorised personnel only

Executive Order 12958
April 17, 1991
File DW-1991-02

Top Secret
Key art: a hand-drawn football play on a field notebook, burning wells behind it
Exhibit A · Play 22

01 // Night raids · Kuwait · 1991

It's the dead of night. Lt. Commander Eddie S. Ray and his platoon move like shadows. Not seen. Not heard. They have been on night raids for weeks, tearing through the enemy like a predator. Then a vehicle breaks formation, setting off a chain reaction down the column. A driver loses his depth perception in the darkness and slams into the smaller vehicle ahead. Three Marines die in a horrible crash.

02 // Reassigned · The Burgan oil field

Ray has hard words with his Lieutenant Colonel over the tragedy, and they don't land well. Over the next few weeks Ray's troops are "reassigned" until his unit shrinks and shrinks. Then Ray himself is sent to the foot of the burning Burgan oil fields. Saddam Hussein lit the wells to spite America and her allies, and to raise a wall of hellfire and smoke. The place is hell on earth. Ray is left with nine LAVs, three men on .50 cals and two helicopters: one of the last lines protecting 1st Marine Division Headquarters.

03 // The playbook

Ray was a Division I All-American football player who once dreamed of the NFL. His father fought in World War II, so he followed him into service. He never left the game behind. He draws up football plays in the sand for the LAVs to run, and drills his Marines like a training camp until every call is muscle memory. No one knows what LAVs can do in combat. Ray's Wolfpack is about to find out.

Classified
Key art: nine LAVs in a wedge cutting through smoke toward a field of tanks
Exhibit B · Power Dive

04 // "In coming"

At basecamp, one of his men is scavenging for trinkets in the sand when he hears a rumble. Four Iraqi tanks storm out of the black smoke, a hundred yards past the perimeter. From a ridge, Ray sees the rest: 70 tanks against 9 LAVs and two helicopters. The LAVs are faster, but they cannot survive a single direct hit. Ray calls "Power Dive" and heads straight for the lead tank. He snaps the ball before the Iraqis can call their audible. When they scramble into attack formation, he calls another play: "Spread!"

05 // David and Goliath

LAVs and tanks slip in and out of the pitch-black smoke while fire tornados dance in the distance. Ray's troops follow his play calls to a tee, and his Cobra team, led by Michael Kruth, dismantles the Iraqis from the sky. Two hours go by, then six. When the smoke clears and reinforcements finally arrive, they can't believe what they see: more than 200 Iraqi soldiers on their knees and 55 destroyed tanks on fire. They didn't just survive. They won. After the war, Ray and Kruth both receive the Navy Cross for valor.

This is the story of how one man's love of football helped change the course of a war, and American history.

Declassified
Page 1 of 1Southroad Pictures · Regulus Productions

File 03 // The Battle

From the fifty-yard line to the front line

A football play diagram that turns into the battle: nine LAVs in a wedge against seventy Iraqi tanks. Ray's "Power Dive" play drives through the tank line. PLAY 22 · "POWER DIVE" · RAY, E.
  1. 01Ray draws a play in the sand.
  2. 02The O's are nine LAVs. The X's are seventy tanks.
  3. 03"Power Dive." Straight at the lead tank.
  4. 04Ten hours later: 55 tanks destroyed, 200+ prisoners. No Americans lost.
Key art: nine LAVs in a wedge cutting through smoke toward a field of tanks

Nine LAVs. Seventy tanks. Ten hours.

File 04 // The Man

Lt. Commander Eddie S. Ray

From South Central Los Angeles to the gridiron to the Gulf War. A legitimate American hero who turned a desert into a hundred-yard field.

Key art: a Washington Huskies football uniform and Marine desert camo, side by side, lit by fire
  1. 01 · Los Angeles

    The mean streets

    He claws his way out of South Central LA, his spirit tempered in a crucible of adversity.

  2. 02 · University of Washington

    Gridiron legend

    All-Conference, and mentored by future NFL Hall-of-Fame quarterback Warren Moon.

  3. 03 · A higher calling

    The Marines

    He dreams of the NFL, but his father fought in World War II, and Eddie follows him into service.

  4. 04 · LAR 3rd Battalion

    The Wolfpack

    He leads Marines in the Light Armored Vehicle, a new breed of war machine that no one has tested in major combat.

  5. 05 · Black ops

    "Swamp Thing"

    Clandestine missions with his Green Beret partner, in a world where the line between duty and danger is a dance.

  6. 06 · Kuwait, 1991

    The Devil's Wall

    Nine LAVs against seventy tanks, in front of the burning Burgan oil field, for ten hours.

  7. 07 · After the war

    Navy Cross

    Ray and Cobra pilot Michael Kruth both receive the Navy Cross for valor.

File 05 // Tone & Look

Epic

adjective · [ ep-ik ]Noting or pertaining to a long poetic composition, usually centered upon a hero, in which a series of great achievements or events is narrated in elevated style.

A prestige true-story war drama in the vein of 13 Hours, Greyhound and 1917. Heavy, restrained, warm. Black smoke for a sky, fire as the only light.

The soundtrack is twelve hits from the early 1990s: six original songs and six remakes by current recording artists.

Key art: a lone LAV in front of a horizon of burning wells
Key art 01 · The WallA lone LAV in front of a horizon of burning wells.
Key art: the hand-drawn play
Key art 02 · The PlayEddie's hand-drawn play on a sand-stained field notebook.
Key art: two uniforms
Key art 03 · Two UniformsHusky purple and gold on one side, Marine desert camo on the other.

File 06 // Operation Desert Ray

A transmedia production

"A captivating journey through the extraordinary life of a man who defied the odds, leaving an enduring legacy in sports and service to country." The feature film anchors a slate of ten properties.

Click any property to open its file.

Feature film

The Devil's Wall

The flagship: Ray and the Wolfpack against seventy tanks.

Budget
$50M
Box office
$90M–130M
Negative pickup
$70M–80M
Docu-series

First Marine

The Life and Times of Captain Eddie S. Ray, from All-Conference to Gulf War hero.

Budget
$3M
Sales forecast
$3.6M–4M
Feature documentary

The Destroyers

How the 3rd LAR Battalion proved the LAV's worth in the theater of war.

Budget
$600K
Sales forecast
$720K–850K
Scripted series

The Ghost with the Gun

Eight episodes of covert ops with Eddie "Swamp Thing" Ray and his Green Beret partner.

Budget
$5M
Sales forecast
$6M–7.5M
Video game

The Destroyers LAV

Real-life tactical LAV battles, boots-on-the-ground combat and strategy.

Budget
$25M
Sales forecast
$30M–60M
Novel

The Destroyer

The Life and Times of an American Hero: a story for this generation of youth.

Budget
$300K
Sales forecast
$360K–430K
Graphic novel

The Desert Warriors

The story of the Wolfpack in a series of illustrated graphic novels.

Budget
$150K
Sales forecast
$180K–225K
Soundtrack

The Devil's Wall Soundtrack

Twelve early-'90s hits: six originals and six remakes with current artists.

Budget
$500K
Sales forecast
$600K–875K
Podcast

From Gridiron Glory to Military Valor

Hosted by Mike Maden, author in the Tom Clancy franchise.

Budget
$500K
Sales forecast
$600K–875K
Ancillary

Ancillary campaign

Merchandise, transmedia sponsored content and speaking engagements.

Budget
$500K

File 07 // Comparables

True stories under fire

13 Hours poster2016

13 Hours

Dir. Michael Bay

Budget
$50M
Box office / video
$92M
Lone Survivor poster2013

Lone Survivor

Dir. Peter Berg

Budget
$40M
Box office / video
$204M
1917 poster2019

1917

Dir. Sam Mendes

Budget
$95M
Box office / video
$442M
Greyhound poster2020

Greyhound

Dir. Aaron Schneider

Budget
$50M
Video sales
$70M+

Box office and video sales as listed in the Operation Desert Ray deck. Posters are for comparison only.

File 08 // The Investment

The feature film

$50MProduction budget
$90–130MBox office forecast
$70–80MNegative pickup forecast
Operation Desert Ray · full slate
PropertyFormatBudgetForecast
The Devil's WallFeature film$50M$90M–130M box office
The Destroyers LAVVideo game$25M$30M–60M
The Ghost with the GunScripted series$5M$6M–7.5M
First MarineDocu-series$3M$3.6M–4M
The DestroyersFeature documentary$600K$720K–850K
SoundtrackMusic$500K$600K–875K
Gridiron Glory to Military ValorPodcast$500K$600K–875K
Ancillary campaignMerch, sponsorship, speaking$500Kn/a
The DestroyerNovel$300K$360K–430K
The Desert WarriorsGraphic novel$150K$180K–225K
Slate total$85.55M

File 09 // Screening Room

Lights down

File 10 // The Team

Hold the line with us

Southroad Pictures

King Hollis Producer

Edwin Harris Producer

Laddertruck 33 Corp.

Corey Turner Executive Producer

Curtis Gadson Executive Producer

Regulus Productions

Michael Kase Executive Producer